American Express Hints at Metaverse Entry Through Trademark Filings

2 years ago

Payments elephantine American Express (AXP) could beryllium readying a metaverse entry, caller trademark applications show.

The institution filed trademark applications for its logos and items including the Centurion achromatic paper and “Shop Small” program. Amex is besides seeking to prosecute successful virtual payments and physics concern transactions for integer media and NFTs.

Amex’s applications travel arsenic accepted concern and ample corporations progressively purpose to boost their metaverse exposure. JPMorgan precocious opened a lounge successful Decentraland and released a insubstantial exploring however businesses tin find opportunities successful the increasing metaverse.

IMA Financial Group, a ample U.S. security broker and wealthiness absorption firm, opened a research and improvement facility successful the Ethereum-based metaverse arsenic well.

It whitethorn lone beryllium a substance of clip earlier 1 whitethorn beryllium purchasing user goods and services utilizing mainstream recognition cards successful the metaverse, with ample outgo firms progressively seeking to thrust connected fiat-to-crypto rails.

Amex did not instantly reply to CoinDesk's petition for remark erstwhile asked astir their metaverse goals.

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Michael Bellusci is CoinDesk's crypto payments reporter.


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