Brazil fintech unicorn Meliuz adopts Bitcoin treasury strategy

Brazilian fintech unicorn Meliuz announced Thursday it has begun purchasing Bitcoin arsenic portion of its caller treasury absorption strategy, joining a increasing inclination of accepted concern companies holding cryptocurrency assets.

On Thursday, March 6, Meliuz, which provides cashback and fiscal exertion services, announced its introduction into the cryptocurrency market, with the company’s committee of directors approving the accumulation of up to 10% of the company’s currency successful Bitcoin (BTC), the section quality bureau Visno Invest reported.

According to the report, Meliuz has already completed its archetypal Bitcoin acquisition, purchasing 45.72 Bitcoin for astir $4.1 cardinal astatine an mean terms of $90,296 per BTC.

With its recently adopted Bitcoin treasury strategy, Meliuz is seeking semipermanent returns connected the asset, the study notes.

Meliuz embraces Bitcoin treasury strategy

According to Visno, Meliuz has besides announced the instauration of the Bitcoin Strategic Committee, which volition behaviour the investigation for expanding the strategy and volition beryllium liable for purchasing operations and creating related guidelines.

Additionally, the enforcement committee volition reportedly behaviour a elaborate investigation connected whether to grow the Bitcoin strategy, including the anticipation of adopting Bitcoin arsenic the main strategical plus of the company’s treasury.

“The company’s absorption believes that the treasury strategy focused connected the Bitcoin reserve has important imaginable for maximizing worth for the institution and its shareholders,” Meliuz reportedly said.

This is simply a processing story, and further accusation volition beryllium added arsenic it becomes available.

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