Celebs who got burned endorsing crypto and those that got away with it

1 year ago

Celebrities had a shaky twelvemonth promoting crypto firms and projects passim 2022. 

Many recovered themselves named successful lawsuits implicit their alleged promotion of since-failed projects, portion others person been relentlessly mocked connected societal media for their engagement successful the archetypal place.

From movie stars to tv actors, sports stars to musicians, galore celebrities whitethorn beryllium regretting their endorsement deals past year, though that’s not to accidental that determination haven’t been exceptions.

Who got burned?

In February past year, American comedian Larry David, who co-created the tv bid Seinfeld, appeared successful a Super Bowl commercialized for now-defunct crypto speech FTX that encouraged users not to “miss retired connected the adjacent large thing.”

David has since been named successful a class-action suit that alleges that he, on with different celebrities, had promoted FTX to unsophisticated investors without performing immoderate owed diligence connected the exchange.

He’s besides being investigated by the Texas State Securities Board respect payments received by FTX for his endorsements, among different celebrities.

Meanwhile, the movie prima known for his relation successful the “Bourne Identity” movie series, Matt Damon, has continued to beryllium mocked for his portion successful the $100 cardinal promotional run for Crypto.com.

Damon was adjacent satirized by the animated series South Park successful the play 25 premiere in February 2022.

If you bought $1,000 of bitcoin the time Matt Damon's "Fortune favors the brave!" commercialized came out, it would present beryllium worthy $375 pic.twitter.com/rp5IdjBD3m

— Jon Schwarz (@schwarz) June 13, 2022

In the sporting world, Japanese tennis subordinate Naomi Osaka signed connected to beryllium an ambassador for FTX connected March 21.

Like Seinfield’s co-creator, Osaka is besides named successful a suit on with different high-profile celebrities who endorsed FTX including hoops legends Shaquille O’Neal and Stephen Curry, and NFL backmost Tom Brady.

Professional boxer Floyd Mayweather was besides named successful a crypto promotion suit successful 2022 implicit his alleged promotion of EthereumMax, though the lawsuit was yet dismissed by a national justice successful December.

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In the satellite of music, American rapper and hep hop creator Snoop Dogg has been named successful a people enactment lawsuit for allegedly promoting Bored Ape Yacht Club nonfungible tokens (NFTs), on with different musicians including Madonna, Justin Bieber, Post Malone and DJ Khaled.

The suit names implicit 40 radical and companies arsenic defendants, besides including Tennis nonrecreational Serena Williams, histrion Gwyneth Paltrow and comedians Jimmy Fallon and Kevin Hart.

Who got distant with it

Interestingly, not each personage endorsements of crypto firms person been viewed successful a antagonistic light, nor person they attracted the scrutiny of class-action lawyers.

On Jun. 30, 2022, Binance announced it had snapped up the fashionable TikTok personality, Khaby Lame, arsenic an ambassador.

The woody was seen arsenic affirmative for the crypto sector, arsenic Lame’s ambassador woody is portion of Binance’s ngo to summation Web3 consciousness and adoption astir the world.

Musician DJ Steve Aoki jumped into the NFT satellite with phantasy sports and sports betting relation DraftKings announcing the hitmaker arsenic the marque ambassador for its NFT market.

Related: Tom Brady and different celebrities named successful class-action suit against FTX

American rapper Eminem performed alongside Snoop Dogg during the VMA’s to perform their NFT way "From The D 2 The LCD" featuring Otherside and Bored Ape NFTs.

In the sporting world, David Beckham became the planetary ambassador for blockchain institution DigitalBits, launching his ain scope of NFTs successful the process.

He appears to person avoided immoderate accusations of wrongdoing contempt the founders of DigitalBits being accused successful an capitalist suit for “diverting wealth needed for development” to costly sports deals and luxury travel, according to a January 2022 study from The New York Times.

Meanwhile, legendary shot subordinate Lionel Messi has done deals with Singapore-based Bitget, phantasy sports level Sorare and integer instrumentality token institution Socios.com.

Cristiano Ronaldo's foray into crypto sponsorship besides appears to person gone down good successful the community, moving with Binance for the motorboat of an exclusive NFT postulation allowing collectors the accidental to person perks including a idiosyncratic connection from Ronaldo and signed merchandise.

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