Consumers are crypto-curious —one in five own digital currency: Accenture

1 year ago

An end-of-the-year study from Accenture showed that contempt accepted outgo methods dominating galore markets, consumers are funny astir crypto.

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Over the past year, the crypto abstraction has endured lasting marketplace volatility and scandals, which person negatively affected user trust successful the industry. However, an end-of-the-year study from Accenture revealed that consumers are inactive holding crypto - and for the agelong term.

According to Accenture’s 2022 Global Consumer Payments report, portion galore consumers inactive similar accepted outgo methods specified arsenic currency oregon recognition card, 1 successful 5 surveyed consumers present ain a cryptocurrency.

For those that clasp crypto 28% accidental the prime to participate the crypto abstraction is owed to a semipermanent investment. This is followed by 22% of consumers saying their prime to measurement into crypto was retired of “curiosity” of the space.

Other alternate reasons were related to alternate fiscal options and transverse borderline payments.

“A deficiency of standardization and the complexity of harmonizing regulations crossed jurisdictions whitethorn impede usage of CBDCs for cross-border transactions."

The study besides highlighted that the effects of caller volatility successful the cryptocurrency marketplace could, “slow down their adoption,at slightest until the marketplace becomes much regulated."

Currently lone 23% of respondents said they spot crypto wallets to supply a unafraid situation for payments and purchasing.

It besides mentioned central slope integer currencies (CBDCs) arsenic an alternate outgo method successful the future, nevertheless determination are inactive galore complications to beryllium worked out.

The survey reached 16,000 customers successful 13 countries crossed Asia, Europe, Latin America and North America successful August and September 2022.

Related: Bringing community-based solutions to crypto lending tin lick spot issues

Despite hesitation the caller marketplace brought out, adjacent procreation outgo methods are connected the rise. In summation to cash, card, cheque and e-commerce, this includes integer wallets, crypto, biometric authenticated payments and metaverse payments.

The second volition peculiarly travel into play arsenic the metaverse and interactions successful integer reality go much commonplace.

For present however, the study concludes that 58% of consumers are inactive hesitant to transact successful the metaverse owed to a deficiency of spot successful the disposable outgo providers. This does not mean consumers are not curious.

In different caller study from Capgemini, it says that implicit 90% of consumers are curious astir the metaverse and however it tin alteration their online experience.

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