Foam Shoe Giant Crocs Files NFT and Digital Collectibles Trademark Application

According to a caller trademark application, Crocs, the American footwear institution based successful Colorado whitethorn beryllium delving into the satellite of non-fungible tokens (NFTs). Since 2004, Crocs has sold 300 cardinal pairs of foam clog shoes and the exertion describes a protocol that tin negociate and store integer collectibles.

Crocs Trademark Filing Describes ‘Downloadable Virtual Goods Created With Blockchain Technology, Smart Contracts, successful the Nature of Footwear’

A United States Patent and Trademark Office (USPTO) study filed connected January 11, 2022, indicates that Crocs has an oculus connected the non-fungible token (NFT) industry. The institution Crocs is good known for its injection-molded foam clogs since the steadfast secured exclusive rights to the proprietary foam merchandise called Croslite successful 2004.

The USPTO report shows a merchandise that is wholly antithetic from foam clogs. The “registration is intended to screen the categories of downloadable integer media namely, integer assets, integer collectibles, integer tokens, and non-fungible tokens (NFTs),” the Crocs trademark filing notes. It further continues by mentioning things similar leveraging blockchain tech and astute contracts successful bid to showcase Crocs’ products. The filing adds:

[The registration is intended to cover] downloadable virtual goods created with blockchain-based bundle exertion and astute contracts, successful the quality of footwear, clothing, bags, accessories, and charms for decorating footwear, clothing, bags, and accessories; Downloadable machine bundle for creating, managing, storing, accessing, sending, receiving, exchanging, validating and selling integer assets, integer collectibles, integer tokens and non-fungible tokens (NFTs).

In presumption of sales, Crocs are not arsenic fashionable arsenic they erstwhile were during the archetypal fewer years they were introduced and successful 2010, TIME mag added Crocs to the world’s “50 Worst Inventions.” Crocs, however, are inactive worn by celebrities similar Nicki Minaj, Kim Kardashian, and Justin Bieber. While the trademark indicates an involvement successful securing the rights to NFT-based Crocs’ intelligence spot (IP), the institution has not mentioned thing astir leveraging NFTs successful caller times.

Meanwhile, a slew of good known brands from each astir the satellite person been jumping into the satellite of NFTs. Popular brands specified arsenic Adidas, Budweiser, Hennessy, Arizona Iced Tea, Samsung, Ubisoft, Konami, Bicycle, Pepsi-Cola, Atari, and Delorean.

What bash you deliberation astir the Crocs NFT trademarke filing registered connected January 11? Let america cognize what you deliberation astir this taxable successful the comments conception below.

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