1 year ago
MicroStrategy volition merchandise bundle applications and solutions powered by the Bitcoin Lightning Network successful 2023.
MicroStrategy enforcement president Michael Saylor spoke astir his company’s plans successful a Twitter Spaces country connected Wednesday, shedding airy connected immoderate of the offerings presently successful the works astatine the bundle firm.
Saylor mentioned that arsenic portion of his modulation from CEO to enforcement chairman, the company’s Bitcoin limb has been capable to person a deeper absorption connected ways it tin not lone bargain and clasp BTC but besides lend to the ecosystem. As it seeks to subdivision retired of regular bundle applications and into Bitcoin, MicroStrategy tin leverage its existing cognition to supply enterprises with tooling for the Bitcoin and Lightning ecosystem.
"We privation to marque it imaginable for immoderate endeavor to rotation up Lighting infrastructure successful an afternoon" and onboard thousands of employees oregon customers, Saylor explained. "We privation to plug it into endeavor exertion and marque it a selling strategy for immoderate guardant reasoning CMO."
Areas that MicroStrategy is exploring for Lightning services see online contented monetization, endeavor marketing, web paywalls, and interior firm controls. Every main selling serviceman should beryllium capable springiness distant satoshis –– Bitcoin’s smaller denomination portion –– arsenic inducement for customers to station reviews oregon springiness feedback, Saylor said.
"We person teams moving connected it and are looking to bring thing retired by adjacent year. We expect to amusement thing successful the archetypal quarter."
Saylor besides said successful the Twitter Spaces conversation that MicroStrategy’s upcoming Bitcoin lawsuit volition diagnostic a "Lightning for corporations" agenda, which should dive deeper into the company’s plans for however it wants to research and lend to the ecosystem and thrust greater adoption.
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