7 months ago
Mondelēz International, the planetary nutrient and snacking powerhouse down iconic brands specified arsenic Oreo, Cadbury, and Toblerone, has officially joined the Hedera Council, according to a Feb. 14 press release.
Under the partnership, Mondelēz volition leverage the Hedera blockchain to heighten integer transformation, proviso concatenation management, and lawsuit engagement.
The Hedera Council, consisting of implicit 30 diversified organizations, governs the Hedera network, a nationalist ledger designed for decentralized economical activities.
Mondelēz International’s introduction into this consortium highlights its committedness to embracing integer innovation and improving concern processes by adopting Web3 and DLT technologies.
Driving DLT adoption
By joining the Council, Mondelēz International aims to research and make DLT-based solutions connected the Hedera network. The concern volition let the institution to make initiatives to enrich the user acquisition and optimize proviso concatenation processes.
The collaboration is poised to streamline operations and foster innovation wrong the company’s immense network, which spans implicit 80 countries and employs astir 91,000 radical worldwide.
In summation to its concern with Hedera, Mondelēz International has initiated a collaboration with SKUx, a fintech and payments platform, to connection a integer outgo enactment that enhances user connection experiences.
The task represents the archetypal real-world exertion of DLT successful tracking the proviso concatenation of consumer-packaged goods (CPG) and integer payment-based offers, mounting a caller modular for transparency and ratio successful the industry.
Hedera’s expanding ecosystem
In caller months, Hedera has announced several important partnerships, including a collaboration with Hitachi America, Ltd. The confederation aims to bring Hitachi’s concern solutions expertise into the Hedera ecosystem, promising to research end-to-end proviso concatenation and sustainability solutions connected the DLT platform.
Hedera has besides entered a $250 cardinal concern with the Saudi Ministry of Investment. This five-year statement aims to catalyze the improvement of Web3 technologies and heavy tech successful Saudi Arabia by launching the DeepTech Venture Studio successful Riyadh.
The inaugural is expected to accelerate innovation crossed assorted sectors, including AI, blockchain, and different emerging technologies, reinforcing Saudi Arabia’s committedness to diversifying its system and reducing its reliance connected crude oil.
These collaborations volition heighten Hedera’s presumption successful the blockchain and DLT abstraction and item the network’s capableness to enactment wide-ranging applications crossed antithetic industries.
The station Oreo genitor institution Mondelēz International joins Hedera Council to thrust DLT adoption appeared archetypal connected CryptoSlate.
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