2 years ago
The Ethereum sidechain scaling solution, Polygon (MATIC), is making waves successful onboarding large brands into web3.
When everyone is talking astir web5 and a imaginable aboriginal net built upon Bitcoin, Polygon is showcasing the imaginable of web3. Writer for TodayinPolygon, Narb, broke down immoderate of the biggest brands presently moving with Polygon.
Most of the projects utilize the low-energy usage sidechain to mint NFTs for their brands. While Polygon offers galore advantages for developers beyond NFTs, it seems that astatine contiguous accepted brands are astir funny successful dipping into web3 done NFTs alternatively than much analyzable web3 implementations. However, respective fiscal corporations besides usage Polygon to facilitate low-cost crypto transactions for their customers.
Sport
Draft Kings is simply a betting, casino, and phantasy sports institution based successful the US. The Draft Kings NFT marketplace is built connected apical of Polygon to let investors to bargain and merchantability sports NFTs via the Draft Kings website. The institution besides runs its validator for the Polygon chain.
The NFL besides utilized Polygon; arsenic Narb states, “Through a concern with Ticketmaster, the NFL launched Virtual Commemorative Tickets that it volition administer to fans attending prime games connected a complimentary basis. NFL NFTs created connected the Polygon network.”
Liverpool Football Club besides utilized Polygon to motorboat its NFT collection. However, the task has been branded a disaster. Around 94% of the NFTs remained unsold. The shot nine raised astir $1.4 cardinal from the sale, which was a agelong mode shy of its $11.2 cardinal goals. In a statement, Liverpool FC chose Polygon due to the fact that “creating an NFT connected Polygon has the aforesaid c interaction arsenic sending conscionable 2.5 emails, meaning LFC NFTs devour 99.95% little vigor than projects connected Ethereum.”
Fashion
Dolce & Gabbana broke the grounds for the highest worth manner NFT with a $6 cardinal merchantability via its concern with UXND. The merchandise made its mode into accepted manner quality cycles, with institutions specified arsenic Vogue covering the merchandise declaring it “A Million-Dollar Success Story.”
Macy’s adjacent joined the NFT gyration by launching an NFT of its infamous Thanksgiving Day Parade. According to the Wall Street Journal, the retailer was “auctioning disconnected 10 integer images of its Thanksgiving Day parade balloons including a floating firefighter from the 1940s.”
Adidas & Prada joined forces successful January to motorboat an NFT postulation connected Polygon. The task was designed to reward Adidas “Into the Metaverse” NFT holders with “creator-owned art” by integer creator Zach Lieberman. The last artwork has present been completed and tin beryllium viewed here. Individual tiles from the portion tin beryllium bought separately connected OpenSea. The full measurement of the wide artwork is presently 471ETH.
Technology
Adobe has integrated Polygon into its creator portfolio application, Behance. Artists, creators, and developers usage Behance to showcase their talents online to fans and imaginable collaborators. Behance was launched successful 2005 and has implicit 10 cardinal users who present person an onramp to web3 done Adobe and Polygon. NFTs minted connected Polygon tin beryllium displayed connected Behance with a nexus to OpenSea to uncover further information.
Meta announced successful May that it would beryllium launching NFT integration with Instagram. The level was launched to a fistful of influencers connected Polygon, with Ethereum, Flow, and Solana to follow. The prime to motorboat solely connected Polygon is simply a bold determination for 1 of the world’s largest companies. It further establishes Polygon arsenic the go-to blockchain for accepted onboarding businesses. Ryan Wyatt, CEO of Polygon Studios, announced that Facebook chose Polygon owed to
Our carbon-neutral footprint
The standard we tin offer
The developer ecosystem choosing to physique connected Polygon.
Finance
Stripe announced successful April that it would statesman investigating $USDC payments via Polygon to Twitter creators. Twitter users who gain wealth done events specified arsenic ticketed Spaces tin currency retired via USDC alternatively of accepted banking methods.
Most recently, Circle confirmed that it would enactment USDC payments via Circle accounts and the Circle API without “manual bridging.” The integration into the Circle Account allows developers to person fiat into crypto done a elemental API mechanism. Circle stated,
“Polygon USDC offers faster and much businesslike transactions portion tapping into the robust developer ecosystem of #Ethereum.
With much than 19,000 apps and 2.7 cardinal monthly progressive wallets, Polygon is simply a starring ‘layer 2’ scaling solution for the Ethereum network.”
The institution further revealed that users volition beryllium capable to usage the “platform to rapidly swap Polygon USDC for autochthonal USDC crossed immoderate supported chain.”
The station Polygon connected mode to reaching wide adoption with large partnerships appeared archetypal connected CryptoSlate.
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