Steak ‘n Shake Bitcoin reserve: Happy meal for hodlers or nothingburger?

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American fast-food concatenation Steak ‘n Shake has announced the enactment of a caller Bitcoin treasury, built with the Bitcoin made from its restaurants’ sales.

“All payments received successful Bitcoin volition beryllium placed successful our [strategic Bitcoin reserve],” said Steak ‘n Shake successful a station connected X connected Friday, which garnered beardown enactment from the Bitcoin community.

The institution added that for each Bitcoin repast it sells, 210 sats (around $0.23) volition beryllium donated to nonprofit OpenSats, which supports contributors to Bitcoin Core and unfastened root Bitcoin development.

How overmuch Bitcoin could Steak ‘n Shake scoop up?

Steak ‘n Shake has not disclosed however overmuch of its restaurants’ income are made successful Bitcoin since it began accepting BTC payments crossed its US locations successful May. Many different accelerated nutrient chains that judge Bitcoin via third-party services besides bash not disclose this information.

However, Steak ‘n Shake’s gross figures could supply immoderate hints arsenic to however overmuch the institution could realistically accumulate successful Bitcoin each quarter.

In the 2nd 4th of 2025, Steak ‘n Shake reported gross of $69.3 cardinal — a 12% summation twelvemonth implicit year. At the time, the institution praised Bitcoiners for helping it secure a 10.7% quarter-on-quarter emergence successful same-store sales. This momentum continued successful the 3rd 4th arsenic same-store income grew by 15%.

Both figures suggest that Bitcoiners comprise lone a tiny (but growing) percent of their lawsuit basal and sales, meaning Bitcoin accumulation volition apt beryllium dilatory compared to Bitcoin-focused treasury companies oregon Bitcoin miners.

There are, of course, different benefits to accepting Bitcoin. In May, Steak ‘n Shake said it saves astir 50% successful processing fees compared to erstwhile customers usage recognition cards.

Get paid Bitcoin erstwhile you bargain a burger

Meanwhile, Steak ‘n Shake besides announced a partnership with Fold that volition springiness customers $5 successful BTC erstwhile they bargain a Steak ‘n Shake “Bitcoin Meal” oregon “Bitcoin Steakburger,” utilizing the receipt to redeem it successful the Fold app.

“Bitcoin goes mainstream erstwhile it starts showing up successful mundane life,” said Will Reeves, chairman, laminitis and CEO of Fold.

“That’s been our imaginativeness from the beginning, and our promotion with Steak ’n Shake is the adjacent measurement successful that journey. For galore people, this volition beryllium the archetypal clip they ever ain Bitcoin, and it volition travel from thing arsenic mean arsenic grabbing a burger. That’s what existent adoption looks like.”

The limited-time connection volition beryllium disposable crossed astir 400 locations crossed the United States.

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