2 years ago
Luxury jewelry institution Tiffany & Co. announced a caller NFT task called NFTiff connected July 31, which is slated for an August launch.
The collection volition dwell of 250 unsocial NFTs created arsenic derivatives of verified CryptoPunk NFTs and volition each correlate to a real-world 18k golden pendant laced with gemstones and diamonds.
We’re taking NFTs to the adjacent level. Exclusive to CryptoPunks holders, NFTiff transforms your NFT into a bespoke pendant handcrafted by Tiffany & Co. artisans. You’ll besides person an further NFT mentation of the pendant. Learn more: https://t.co/FJwCAxw8TN #NFTiff #TiffanyAndCo pic.twitter.com/pyKlWejHv4
— Tiffany & Co. (@TiffanyAndCo) July 31, 2022
The pendants volition beryllium disposable from August 5, with transportation planned for “early 2023,” which volition see the “custom pendant connected a chain, certificate of authenticity, [and] signature Tiffany & Co. packaging.”
The reception to the quality has not been wholly supportive, with galore users identifying the determination akin to a ‘market top’ signal. Over the past 24 hours, “Tiffany” has implicit 88,000 mentions connected Twitter and has been trending successful the U.S.
idk bros
i truly thought the bottommost was in
and past Tiffany’s came and tried to merchantability america an NFT for much than the outgo of astir of their diamond rings
— 2070 (@Punk_2070) July 31, 2022
Satvik Sethi, a builder of respective NFT and metaverse projects, called Tiffany’s NFT a “corporate currency grab” arsenic helium contended that the institution could find a amended usage for blockchain technology.
Sethi referenced the imaginable for Tiffany’s to integrate blockchain into its proviso concatenation to “authenticate products” alternatively than simply selling a derivative NFT.
If Tiffany & Co. wanted to usage NFTs/Blockchain, they could’ve integrated the exertion successful their proviso concatenation to authenticate products, they could merchantability NFT gated carnal experiences for carnal buyers, they could commencement a integer community, etc.
This is simply a firm currency grab.
— Satvik Sethi (@sxtvik) July 31, 2022
However, NFT collector 260.eth argued that “this is the benignant of PR you can’t adjacent wage for,” suggesting the announcement is bullish for Ethereum.
260.eth further identified Tiffany’s customers arsenic “maybe the richest subsection of society” and frankincense the close assemblage for the NFT industry.
Tiffany conscionable posted astir their NFT with the connection “eth” to possibly the richest subsection of nine with 13 cardinal followers
And you idiots are retired present huffy astatine it LOL this is the benignant of PR you can’t adjacent wage for, correctly positioning $ETH and NFTs arsenic luxury goods successful ppls caput pic.twitter.com/J6KbpLlaKt
— daniel (260.eth) (@danielgothits) July 31, 2022
SarahScript, an NFT artist, believes that the determination is “pretty freaking rad,” citing Tiffany’s long-established marque beingness arsenic the crushed for her optimism.
Tiffany is simply a astir 200 twelvemonth aged marque entering the nft space, beauteous freaking rad if you inquire me.
— SarahScript (@sarah_script) July 31, 2022
Artist, Will Nichols, was arsenic confused by the antagonistic sentiment and claimed that Tiffany’s could “charge what they want” owed to its long-standing heritage.
Why radical tripping connected Tiffany selling a nft for 30eth?
It’s a bequest luxury marque that been astir for 180+ years, they tin complaint what ever they want.
If you don’t similar the terms don’t bargain it lol.
— WillNichols.eth (@nevermindwill) July 31, 2022
The NFT motorboat successful August tin beryllium tracked by reviewing the smart contract.
The station Tiffany & Co. to motorboat caller NFT postulation priced astatine 30 ETH a pop, assemblage sentiment divided appeared archetypal connected CryptoSlate.
English (US) 