Yield Guild Games Partner Ola GG Raises $8M to Expand P2E in Spanish-Speaking Markets

2 years ago

Andrés Engler is simply a CoinDesk concern newsman based successful Argentina, wherever helium covers the Latin American crypto ecosystem. He holds nary crypto.

Ola GG, a regionally-focused spouse of the decentralized gaming startup Yield Guild Games (YGG), has raised $8 cardinal to grow play-to-earn gaming successful Spanish-speaking markets.

The effect backing circular included investments from Galaxy Interactive, BITKRAFT and Arca, among others, Ola GG said successful a statement.

The steadfast said it serves arsenic a “regionally-focused subDAO” and an “extension of the main YGG DAO.” However, Ola GG operates independently from a ineligible standpoint, it told CoinDesk.

The funds volition beryllium utilized to get yield-generating NFTs and the instauration of Spanish-language acquisition content, Ola GG said. Proceeds volition besides beryllium utilized to grow the adoption of play-to-earn gaming successful the U.S., Latin America and Spain.

“The Hispanic marketplace has galore similarities to that of Southeast Asia, which is wherever YGG was born. With truthful galore radical surviving beneath the poorness enactment and lacking entree to prime education, we are seeing an arsenic beardown appetite for Play-to-Earn blockchain games and, with it, the adoption of cryptocurrencies,” Ola GG co-founder Clara Bullrich said successful a statement.

Bullrich, a spouse astatine the planetary multi-family bureau Alvarium Investments, co-founded Ola GG with Nicolás del Pino, who besides co-founded Liquid Meta, a nationalist liquidity mining operation. Del Pino besides served successful the past arsenic a commercialized spouse astatine Bitex.la, a Latin American crypto exchange.

Currently, Ola GG has 3,000 assistance players successful its shared reward program, successful which the guild keeps 30% of the net and does not necessitate upfront compensation. Ola GG allows its members to play Axie Infinity and CyBall, though it plans to yet enactment Genopets, Karmaverse and StarSharks, among different NFT games.

In Latin American countries specified arsenic Venezuela, galore young radical are making a surviving for their families by playing Axie Infinity, as CoinDesk precocious reported.

According to Ola GG, the Spanish-speaking marketplace has 230 cardinal progressive gamers per month.

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Andrés Engler is simply a CoinDesk concern newsman based successful Argentina, wherever helium covers the Latin American crypto ecosystem. He holds nary crypto.

Andrés Engler is simply a CoinDesk concern newsman based successful Argentina, wherever helium covers the Latin American crypto ecosystem. He holds nary crypto.


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