Buterin pitches DAOs, prediction markets to reward content creators

Ethereum co-founder Vitalik Buterin has projected a caller creator token exemplary that combines decentralized autonomous organizations (DAOs) with prediction marketplace mechanics to incentivize higher-quality contented creation.

Creator tokens, oregon contented coins, are blockchain-based assets that tin assistance fans a portion of ownership, entree rights, oregon adjacent royalties for the contented creator’s work, which could beryllium successful the signifier of posts, photos, music, oregon videos. 

However, successful a post connected X connected Sunday, Buterin said existing creator token platforms notably prioritize wide contented instauration implicit quality, and that this is present being exacerbated by AI-generated content.

To combat this, Buterin said 1 thought would beryllium for contented creators to motorboat tokens and use to curated creator DAOs, wherever members determine which contented to accept, portion speculators nett by predicting which creators oregon contented volition beryllium admitted.

Accepted contented creators could past spot their coins emergence successful worth erstwhile the DAO burns their tokens, reducing proviso and expanding scarcity.

Source: Vitalik Buterin

He noted that galore of the apical creator coins connected existing platforms similar BitClout and Zora are led by celebrities oregon radical of “very precocious societal status,” making it challenging for creators to win purely connected merit.

Another example, not mentioned by Buterin, is Friend.tech — a SocialFi app connected Ethereum layer-2 Base that allowed creators to stock content successful backstage chatrooms accessed via tradable keys.

However, immoderate criticized the level due to the fact that the price of the keys was driven chiefly by speculation.

Friend.tech shuttered successful September 2024 aft enactment had importantly dropped and its autochthonal token had fallen 95% from its high.

Focus connected niches to triumph circumstantial audiences, Buterin suggests

Buterin besides recommended that DAOs debar trying to seizure the full marketplace and alternatively absorption connected circumstantial contented styles, whether short-form video oregon long-form writing, and the contented should cater to a circumstantial state oregon political audience, for example.

Related: Why proof-of-reserves unsocial doesn’t physique implicit trust 

Buterin added: “The extremity is to person a radical that is larger than 1 creator and tin accumulate a nationalist marque and collectively bargain to question gross opportunities, but astatine the aforesaid clip tiny capable that interior governance is tractable.”

The token speculators would besides beryllium assisting the DAO by helping aboveground high-quality contented worthy rewarding.

“Individual speculators tin enactment successful the crippled and thrive to the grade that they bash a bully occupation of predicting the creator DAOs' actions,” Buterin said.

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