Europe’s largest asset manager Amundi to invest in NFTs

France-based Amundi is considering entering the NFT marketplace and offering its clients the quality to put successful them, according to a yet-to-published report seen by Financial News.

“Ultimately, we cannot regularisation retired that NFTs volition besides go investable assets.”

Amundi, which is presently Europe’s largest plus manager with implicit $2 trillion successful assets nether management, said successful the report.

The steadfast has yet to finalize however it volition dive into the NFT abstraction but is considering aggregate avenues.

“We are reasoning if determination is simply a mode to put thematically successful companies that are progressive successful this space.”

Amundi’s main concern serviceman Vincent Mortier told the newspaper. He added that the plus manager was besides considering the enactment of a dedicated money that would put successful NFTs.

Why NFTs?

The NFT marketplace has been booming since past year, generating much than $23 billion successful trading measurement during 2021, according to a DappRadar manufacture report.

Amundi’s Mortier told FN that integer creation and collectibles were the astir promising country successful the NFT space.

“Some artists are doing artwork lone for the NFT market. This conception of the marketplace has immoderate legs and is investible.”

he said, adding that they were easier to store and trackable, which gave them “some merits.”

Digital creation successful the signifier of NFTs person sold for millions of dollars successful caller months and person go portion of the zeitgeist. In January 2022 alone, the NFT marketplace generated much than $7 billion successful trading measurement and is good connected its mode to mounting different record-breaking year.

Canadian concern mogul Kevin O’Leary, of SharkTank fame, believes the NFT marketplace could go a “bigger, much fluid market” than bitcoin.

Coinbase CEO Brian Armstrong is besides bullish connected NFTs, having said successful 2021 that the marketplace could rival the company’s crypto business.

Amundi inactive averse to crypto

Mortier told the paper that the firm’s stance connected crypto remains the aforesaid and its involvement successful the NFT marketplace has not changed that.

“On crypto, our views person not evolved. It is excessively speculative and determination are a batch of question marks astir it.”

Amundi has historically had a blimpish presumption toward cryptocurrencies and decentralized finance. The plus manager has warned its clients against investing successful crypto and antecedently called it “an plus without intrinsic value.”