2 years ago
American singer-songwriter John Legend is solidifying his presumption among the ranks of celebrities flocking to the satellite of nonfungible tokens (NFTs), helping to motorboat a caller NFT level for musicians and different entertainers.
The level called OurSong allows artists to tokenize and merchantability their work, awarding buyers with privileges similar entree to unreleased euphony and backstage chatrooms.
"Everyone tin present crook stories, music, photography, and immoderate benignant of creation into NFT trading cards called Vibes," the level states. "Vibes let you to unlock exclusive updates and entree backstage chat communities wherever you tin conscionable like-minded others."
Legend volition enactment arsenic Chief Impact Officer, tasked with attracting up-and-coming artists and their instrumentality bases.
In an interview with Bloomberg, Legend said that though helium spends astir of his intelligence vigor reasoning astir music, helium hopes the level volition assistance to link people.
“When I deliberation astir what I privation to do, I effort to get progressive with projects that I deliberation volition marque the satellite much connected.”Well known names attached to the project, including the cofounder of integer euphony streaming work KKBOX, Chris Lin, who volition service arsenic the caller company’s CEO. Cofounder of the unrecorded video streaming level Twitch, Kevin Lin, and laminitis of early-stage task superior steadfast Cherubic Ventures, Matt Cheng, volition besides beryllium joining the team.
According to Lin, the level won’t necessitate users to person a crypto wallet. According to the Terms of Service you tin lone bargain Vibes with OurSongDollars (OSD). "You tin deposit OSD successful OurSong by purchasing it with recognition card, debit card, ligament payment, oregon USD Coin deposited successful your wallet connected Circle's blockchain," it states.
The instrumentalist and his co-founders didn’t supply immoderate further fiscal details astir the project.
This isn’t Legend’s archetypal foray successful the satellite of NFTs. In May 2021, Legend was announced arsenic a spouse of the “OneOf” NFT platform among the likes of Doja Cat and Whitney Houston.
He isn’t the archetypal personage to dip his toes successful the satellite of NFTs and cryptocurrency either, though astir celebrities opt to mint their ain postulation alternatively than creating an full platform.
One notable objection is the Super Bowl champion Tom Brady, who launched a sports-focused NFT level called “Autograph” successful April 2021.
Although galore large names are keen to get progressive successful the abstraction — specified arsenic Paris Hilton, who precocious announced she would beryllium dropping her archetypal NFT postulation with Superplastic — others aren’t truthful impressed.
Most recently, Kanye West dragged the NFT world successful an Instagram post, penning ““Do not inquire maine to bash a f*cking NFT.”
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