Monster Energy files NFT and metaverse trademark applications

3 years ago

The beverage shaper has filed a full of 4 trademarks with the United States Patent and Trademark Office.

Monster Energy files NFT and metaverse trademark applications

According to caller filings with the United States Patent and Trademark Office (USPTO), Monster Energy has 4 pending trademark applications related to the nonfungible tokens (NFTs) and metaverse realms. 

The archetypal trademark exertion consists of downloadable virtual goods comprised of, but not constricted to, beverages, food, supplements, sports, gaming, music, and apparel. According to the filing, specified downloadable multimedia assets volition beryllium "authenticated by NFTs." Also included successful the exertion are machine programs facilitating blockchain information interactions. 

The 2nd filing consists of retail store and online retail store services authenticated by NFTs, arsenic good arsenic an "online marketplace for buyers and sellers of virtual goods." Similarly, the 3rd filing involves amusement services related to specified virtual apparel. Finally, the 4th filing consists of providing an online bundle to facilitate the transmission of integer assets among users powered by blockchain technology. 

Based connected data provided by the USPTO, it tin instrumentality up to 7.4 months for the bureau to process first-time trademark applications.

There appears to beryllium a surge successful companies entering the NFT and metaverse spaces with intelligence spot applications this year. Earlier this month, the New York Stock Exchange filed a trademark application for trading NFTs. At astir the aforesaid time, McDonald's filed trademarks for "McMetaverse" restaurants, which besides includes its iconic McCafe brand

Related: Chinese companies embark connected a metaverse trademark race

Last month, Meta (formerly Facebook) submitted applications for registering Bitcoin (BTC) and crypto work trademarks successful Brazil. The aforesaid month, Walmart, too, submitted 7 patent filings connected to its plans to make its ain integer currency and NFT collection.

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