1 year ago
The maturation of societal media has made it imaginable for everyone to go a contented creator. And portion the creator system grew, incentives to go portion of it continued to diminish. Since the $100 cardinal marketplace is dominated by a fistful of centralized platforms, creators hardly ever spot a just compensation for their efforts.
YouTube, for example, has lone recently started paying retired a insignificant stock (45%) of the advertisement wealth from Short videos to creators. Streaming level Spotify besides cuts 30% from advertisement revenue, leaving creators to stock $0.003 to $0.005 with close holders and publishers per stream.
Add to this the increasing concerns astir information ownership and the deficiency of sustainable fiscal models, it becomes wide that the creator system needs to reestablish itself by placing users and creators astatine its heart. As the integer scenery evolves, it’s important to utilize a decentralized approach to flooded the large challenges of the creator economy.
Web3 societal media wherever users and creators travel first
Pop Social, a Web3-friendly societal media platform, combines SocialFi, Web3 and artificial quality (AI) to code the cardinal symptom points of contented instauration faced by users and creators alike. The level aims to destruct the exploitation of creators by providing just compensation for creators portion introducing a caller mechanics to reward users for their engagement arsenic well. To execute this, Pop Social diversifies its gross streams by including AdTech revenue, nonfungible token (NFT)-related earnings, Phygital Stores and Open-API subscription models, to guarantee a sustainable fiscal foundation.
Using an on-chain unsocial illustration ID and enabling users to bring their ain IDs from different decentralized protocols, Pop Social goes each successful for existent contented ownership. With the AI integration, users volition beryllium capable to spot personalized recommendations based connected meritocracy alternatively than popularity. Pop Social uses AI to supply a much balanced acquisition for users portion gathering a instauration for reliable accusation travel to forestall fake quality done its platform. It aims to make a vibrant and inclusive societal ecosystem by focusing connected societal recovery, user-controlled information privateness and transparent contented moderation policies.
An integral portion of the Pop Social ecosystem, Pop Labs operates arsenic a launchpad for innovation, driven by generative AI, creator incubation, and task initiatives.
“We envision a aboriginal wherever Social, Web3, and AI convergence redefines however we interact, create, and thrive successful the integer realm,” Michael Shen, CEO of Pop Social, told Cointelegraph. “At the bosom of this imaginativeness is empowering individuals, contented creators, and communities done a seamlessly integrated ecosystem.”
“SocialFi should purpose to make an breathtaking and inclusive ecosystem wherever users, creators, and communities thrive financially portion reaping the benefits of a decentralized, transparent, and unafraid societal experience.”
Cointelegraph Accelerator welcomes Pop Social arsenic a subordinate successful its increasing roster of promising projects. Given the disruptive imaginable the Web3-native societal decentralized applications (DApps) clasp against the $100 cardinal creator economy. With bully traction regarding progressive users and app downloads, Pop Social has a founding squad of experts who person important acquisition successful the blockchain industry.
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