Royalties from NFT re-sales volition spell to the LeBron James Family Foundation.
Cover art/illustration via CryptoSlate
Fans who discovered the hidden QR codification successful Crypto.com’s Big Game commercialized featuring LeBron James got a accidental to triumph an NFT from ‘The Moment of Truth’ NFT collection.
The crypto exchange’s video advertisement featured the young NBA prima successful the infinitesimal of making a life-changing decision–skipping assemblage and going to the League.
‘The Moment of Truth’ NFT Collection
The postulation titled ‘The Moment of Truth’ consists of 15 NFTs, which travel successful 3 tiers–capturing cardinal moments of LeBron James’ consequential decision, and the behind-the-scenes of the film.
While Tier 3 features on-set details and Easter eggs, Tier 2 captures the nostalgia of LeBron James’ roots. Finally, Tier 1 includes exclusive glimpses of the GOAT himself.
A full of 5550 NFTs were airdropped to the fortunate winners chosen astatine random from those who discovered and followed the QR codification successful the commercialized and signed up to the Crypto.com NFT level by Friday pursuing the Game.
While each NFTs were airdropped for escaped and are not for merchantability by Crypto.com, immoderate mightiness look for re-sale connected the crypto exchange’s NFT platform.
NFT re-sale proceeds volition spell to LeBron James’ Family Foundation
“I privation to guarantee that communities similar the 1 I travel from are not near behind. Crypto.com and I are aligned connected the request to amended and enactment my assemblage with the accusation and tools they request for inclusion. I’m looking guardant to moving with them to bring these opportunities to my community,” commented LeBron James.
According to Crypto.com, 5% of NFT re-sales volition spell arsenic royalties to the LeBron James Family Foundation.
Earlier this year, CryptoSlate reported that the LeBron James Family Foundation entered a multi-year concern with Crypto.com to make a program for the I PROMISE School successful Akron, Ohio.
Building connected the fundamentals of acquisition empowerment, the formed concern volition supply students and families connected to the I PROMISE programme entree to improvement opportunities focused connected Web3.
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